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  • What Makes a Good Partner?

    Good Partner:

    Bad Partner:

    Sells on differentiation
    Sells on price
    Values support
    Values low cost product model
    Values great products
    Nothing matters more than the sale
    Cares greatly about their reputation
    Cares about profit more than reputation
    Openly discusses product ideas
    Doesn't value technology
    Communicates customer's frustrations
    Doesn't empathize with customer's frustrations
    Communicates market opportunities
    Rushes through jobs and doesn't see opportunities
    Develops personal connections with customers
    Doesn't take time to learn the customer's goals
    Develops personal relationships with our employees
    Views vendors as a commodity
    Shares goals and vision of their company
    Always focused on the next order and never long term big picture
    Open to new ideas
    Inflexible to trying new things
    Views vendor relationships as a team
    Views vendor relationships as transactional
    Expects greatness
    Expects average

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